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Olivia Rodriqo | Creative Director and Writer
The story of this artist’s marketing strategy is quite simple. Travis is one of the most creative and talented artists in the world today, so naturally, he’s found himself in a position where he’s been able to make a living off of his art for the past 18 years. Since his breakthrough in the late 90s, he’s released a steady stream of music videos, albums, remixes, tours, and collaborations—each bringing him closer and closer to the top. In fact, his latest album, ‘Who Do You Love?’ dropped in September 2019, and it’s already in the Top 20 on the iTunes Music Store chart. So how has he managed to stay…